Bright
Young Things
Conference 2004
“One of the biggest challenges
your company will face in the next 5 years, is how to attract,
recruit, retain, motivate and get the best of the Bright
Young Things.”
Bright Young Things, also known as Generation X, are 34
year of age at their oldest. They’re beginning to gain access
to positions and forums of influence inside of your business.
The challenge is that they have a differing value system
and consequently approach life and work differently to Baby
Boomers who have gone before them.
TomorrowToday.biz invites you and your colleagues to a one-day
executive seminar on Bright Young Things. This interactive
seminar will explore the broader changes in society that
have influenced the value system and world view of the Bright
Young Things, and consequently how your company will need
to adapt it’s approach in order to create a value proposition
that will ensure your success in attracting, recruiting,
retaining, motivating and getting the best from the Bright
Young Things.
THE CHALLENGE
Regardless of the business you're in, the single greatest
challenge facing a company's future success today, is
bridging the gap between the up & coming Bright Young
Things (BYT) and the retiring Baby boomers.
-
Does
your company have a strategy to attract, recruit,
retain, reward, motivate, nurture and get the best
from your Bright Young Things? Is it working?
-
Does
your company have a strategy to replace your retiring
Baby Boomers whose numbers are far greater than your
Generation X replacements?
THE
OUTCOME
TomorrowToday.biz's
Bright Young Things Conference is a one day interactive
learning experience that will help you understand some
of the new dynamics of the workplace, convince you of
the critical importance of retaining talent, formulate
the questions you should be asking, and assist you to
start a process of finding answers, thus ensuring your
company's success into the future.
DETAILS
The one-day conference is scheduled to be repeated three
times:
- 5
Aug 2004 - Cape Town, UCT Sports Science Institute,
Newlands. Click
here for a map.
- 10
Aug 2004 - Durban, Kwa-Shukela Venue, Mount
Edgecombe. Click
here for a map.
- 31
Aug 2004 - Johannesburg, DiData Campus, Bryanston,
Sandton. Click
here for a map.
Seating
is limited and booking is essential.
Click here
for an on-line application form. If you would
prefer to phone us, contact Lezelle on +27 82 783 0065.
COST
The price per person for the full day is R 2,950
(14% VAT inclusive). This includes all refreshments
and lunch, as well as conference materials.
Early bird discount: R 2,500 (VAT incl)
if booked and paid for by 30 June 2004.
Group discount: If 3 or more people come
from one company, a 15% discount per person will be
applied.
Payment can be made by cheque (made to "TomorrowToday.biz"),
direct deposit into our bank account (Standard Bank,
Edenvale, current account: 220 105 065 - please mark
it: 'BYT Conference <your name>'), or by credit
card. Click here
to pay by secure online credit card payment.
If you require an invoice in order to process your application,
please request it from Lezelle Taljaard, info@tomorrowtoday.biz.
Please note that accommodation and travel to the venues
is not provided. If you require assistance in this regard,
contact us, and we will make suggestions.
PROVISIONAL PROGRAMME
07:30 Registration begins
08:30 Session 1 – Nothing Stays the
Same
- Why Bright Young Things have a differing
value system, and consequently why they aren’t ‘growing
up’ to look like their Baby Boomer elders?
- Case Study: How marketing messages
are changing in order to get the attention of the
Bright young Things
11:00 Session 2 – Attract, Recruit
and Retain
- They’re not working long term so
why are still hiring long term?
- What you should be looking for in
Bright Young Thing candidates?
- Seven things that Bright Young Things
are looking for from you.
- Case Study: Companies that are adapting
to win over their Bright Young Things
13:00 Lunch and networking
14:00 Session 3 – Motivate, lead and
get the best of
- Internal Change as a strategy for
motivation and security.
- Feedback and why 360º and 20/70/10
won’t work.
- Integrating life into the workplace
is the company’s responsibility.
- Tearing your policy manual up without
feeling insecure.
- Case Study: Setting up a flexible
working strategy – space and time
15:20 Session 4 – Workshop
17:30 Closure, followed by drinks
and networking
SURELY
THE BRIGHT YOUNG THINGS WILL JUST GROW UP AND LOOK
LIKE ME?
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
No
they wont. Session 1 of the conference will help you appreciate
why different generations have different value systems.
While it is true to say that different generations in
your workplace are going through different 'life
stages', there is an underlying unique value system that
separates one generation from another. To create a full
appreciation for this, we'll work with you to develop
a 'new' value system, as we take various world developments
and formulate a unique value system for an entire
group of people.
TELL ME WHAT THEY WANT, WHAT THEY REALLY REALLY WANT?
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Using research conducted by TomorrowToday.biz and
our partners we will work through the outcomes of the
value system adopted by your Bright Young Things. We'll
help you to understand what they want and hold it up against
what their Baby Boomer bosses want. You'll have a clear
picture as to why some of what has worked with your older
set is brushed off, ignored and ineffective with your
younger set.
IT'S
A WORLD OF PARADOX
~~~~~~~~~~~~~~~~~~~~~
Their
are paradoxes you encounter in your workplace from a value
perspective that can't be solved. But then again, that's
the nature of paradox. We'll uncover the common and not
so common paradoxes that exist. Knowing what they are,
and appreciating that you can't solve them, may be the
key to unlocking the best from a current and future difficult
situation.
Click
here for an on-line application form.
Click here
to pay by secure online credit card payment.

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TomorrowToday.biz, 2002-4
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